Emerging Luxury Brand FAQs: Narrative Audit + Copywriting

Scale from boutique to iconic, without losing your soul.

You’re not Glossier (yet). But your visuals scream ‘expensive.’

Your copy needs to catch up.

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Most brand strategists work with:

  • Established players needing rebrands

  • Startups building from scratch

Gliss Studio works with:

  • Small luxury brands selling $300 cashmere

  • Clean beauty brands with perfect product shots

  • Design studios whose Instagram converts better than their website

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The emerging brand problem:

Your moody product photography sells on Instagram.

Your Shopify ‘About’ page reads like every other boutique.

The Narrative Audit Fixes That With:

  • Voice Consistency Score

  • ‘Expensive-sounding’ copy gaps

  • 3 immediate fixes for your website

  • A scale-ready messaging roadmap

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Real Talk: Book This When …

Your product > your copy

Customers DM about product or service, then ghost your website 🥲

You’re ready to charge ‘luxury prices’ but sound ‘boutique’

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Narrative Audit FAQs

Narrative Audit FAQs

Emerging Luxury Brand FAQ

  • Perfect. This scales with you from $50k → $500k revenue.

  • No problem. I work with your current aesthetic.

  • The Audit comes first.

    Then we can discuss a broader messaging package.

  • The Narrative Audit typically arrives within 7 business days, but we can expedite that to 3 business days for a small fee.

  • Our focus is on $300+ price points only. Focus is $300+ price points only. First 5 January audits include bonus 30min strategy call.